// About

headshotInventing Green is the project site for my forthcoming book, which is due out Spring 2011 from Da Capo Books, a subsidiary of the Perseus Book Group.

The site has two purposes. First, it serves as an open research platform, so you can follow my journey through the last 150 years of wind turbines, solar machines, and electric cars. I maintain a timeline, green tech history map, and resource list for myself, but I figured I might as well share it with the world, or at least that tiny slice of the world that’s interested in this stuff. The site will also serve up extra information from/about the book, lectures, and previews.  Second, this site will provide some more standard posts when I can provide context from the history of green technology about the energy news of the day. I finished the first draft of the book in April of 2010, and since then, things have been a little slow around here. The pace should pick up over the coming months.

If you want to know more about me, here’s one of those strange third-person bios that I clearly wrote myself.

Alexis Madrigal is a senior editor covering technology for TheAtlantic.com. He’s the author of a forthcoming book about the surprisingly long history of green technology, and the founder of 48 Hour Magazine, a high-speed media experiment that garnered attention from the New York Times, Wall Street Journal, and the BBC. While at WIRED.com, he  built WIRED Science into one of the most popular blogs in the world. The site was nominated for best magazine blog by the MPA and best science website in the 2009 Webby Awards. He also cofounded Haiti ReWired, a groundbreaking community dedicated to the discussion of technology, infrastructure, and the future of Haiti.

Madrigal is a visiting scholar at University of California, Berkeley’s Office for the History of Science and Technology. He’s spoken at South by Southwest, Berkeley Journalism School, Stanford Law School, and E3.

He grew up in the exurbs north of Portland, Oregon and now lives in San Francisco.

Contact
Twitter: @alexismadrigal
Phone: (415) 602-4953
alexis.madrigal[at]gmail.com

Photo by Jon Snyder.

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